Google Adwords

Choosing the right Google Adwords format

One of the great things about Google AdWords is its versatility and adaptability, meaning that businesses of all sizes, industries and budgets are able to create campaigns to suit their objectives. We outline some of the various advert formats that can be created with the platform, for Google’s Search and Display networks, below.

Text-only adverts
The default format and most straightforward to create for AdWords beginners. The text-only advert is ideal for those wanting to reach their customers directly through Google Search.